Addictive Desert Designs
Addictive Desert Designs, a leader in off-road truck and Jeep accessories, partnered with Pelican Commerce for a complete Shopify migration. We delivered a turnkey solution including custom theme development, SEO migration, customer and order data transfer, and advanced AI-driven data mapping. The result is a high-performing, SEO-optimized online store that enhances user experience and boosts sales.

Addictive Desert Designs

Product Detail

Addictive Desert Designs’ Bold E-Commerce Transformation with Pelican-Powered Precision

Client: Addictive Desert Designs


Project Overview:

Addictive Desert Designs, a premier manufacturer of off-road truck and Jeep accessories, aimed to elevate their e-commerce capabilities and streamline operations with a move to Shopify. They entrusted Pelican Commerce to facilitate a comprehensive Shopify migration, ensuring their robust product catalog and distinctive brand identity were seamlessly transitioned.

Services Provided:

Shopify Migration: Executed a flawless migration of Addictive Desert Designs’ extensive product catalog, customer data, and order histories to Shopify, ensuring no disruption in operations.

Custom Theme Development: Developed a custom Shopify theme that embodies the rugged and adventurous spirit of Addictive Desert Designs, focusing on performance, responsiveness, and user experience.

SEO Migration: Leveraged our top-tier SEO Migration process to retain and enhance existing search engine rankings. This involved transferring all metadata, URLs, and implementing 301 redirects to maintain SEO value.

Advanced Data Mapping: Employed AI-driven data mapping to ensure precise one-to-one matching from the old platform to Shopify, preserving data integrity and accuracy.

App Setup and Integration: Configured essential apps, shipping settings, tax settings, and email notifications to create a fully operational e-commerce site.

Quality Assurance & Testing: Conducted rigorous QA testing to ensure all functionalities, performance metrics, and compatibility across various devices and browsers were met.

Why Shopify:

Shopify was chosen for its scalability, flexibility, and user-friendly interface, making it ideal for businesses looking to modernize their e-commerce operations without excessive developer costs.

Pelican-Powered Solutions:

Pelican-Powered migrations are unmatched, blending our proprietary software with handcrafted expertise from our in-house team. We proudly offer the #1 SEO Migration service in the industry, ensuring that your online presence maintains its search engine rankings and grows stronger. Our approach combines real project management with advanced software, AI, and traditional agency-style work. This unique mix allows us to implement the best processes, tailored specifically for your business needs. By leveraging the precision of AI, the reliability of our proprietary tools, and the personalized touch of experienced professionals, we deliver the most successful migrations possible.


Increased Sales: Post-migration, Addictive Desert Designs experienced a significant boost in online sales due to improved site speed, user experience, and product visibility.

Enhanced SEO Rankings: SEO enhancements led to higher search engine rankings, driving more organic traffic to the site.

Improved User Engagement: The new design and features significantly improved user engagement metrics, including longer session durations and lower bounce rates.

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