Client: Macs Custom Tiedowns
Website: macscustomtiedowns.com
Macs Custom Tiedowns, a leader in innovative tie-down solutions and accessories, sought Pelican Commerce’s expertise to migrate their e-commerce platform to Shopify. The goal was to enhance the website’s performance, user experience, and scalability while preserving the brand’s integrity and extensive product catalog.
•Shopify Migration: Seamlessly transitioned Macs Custom Tiedowns’ product catalog, customer data, and order histories to Shopify, ensuring data integrity and minimal downtime.
•Custom Theme Development: Designed and developed a custom Shopify theme reflecting the brand’s rugged and functional aesthetic, optimized for responsiveness and user experience.
•SEO Optimization: Utilized our top-tier SEO Migration service to maintain and enhance existing SEO rankings, including meta tags, headers, image alt texts, and structured data.
•Enhanced User Experience: Integrated advanced features such as product filtering, enhanced search functionality, and a streamlined checkout process to reduce cart abandonment and boost conversions.
•App Integration: Configured essential Shopify apps to enhance site functionality and provide a seamless shopping experience.
•Quality Assurance & Testing: Conducted extensive QA testing to ensure flawless performance across various devices and browsers.
Shopify’s robust and scalable platform was chosen to support Macs Custom Tiedowns’ growth, providing a superior online shopping experience and facilitating future expansions.
Pelican-Powered migrations combine proprietary software with handcrafted expertise. As the top SEO Migration service in the industry, we ensure your online presence remains strong and grows. By blending AI, advanced software, and traditional agency-style work, we deliver successful migrations tailored to your business needs.
•Increased Sales: Post-migration, Macs Custom Tiedowns experienced a significant uplift in online sales due to improved site performance and user experience.
•Improved SEO Rankings: Enhanced SEO efforts led to higher search engine rankings and increased organic traffic.
•Enhanced User Engagement: The new design and features boosted user engagement, with longer session durations and lower bounce rates.
