Client: Million Dollar Tan
Website: milliondollartan.com
Million Dollar Tan, a leading brand in sunless tanning products, sought a robust and scalable e-commerce solution to enhance their online presence. They partnered with Pelican Commerce for a comprehensive Shopify migration, aiming to improve site performance, user experience, and maintain their strong SEO rankings.
•Shopify Migration: We migrated Million Dollar Tan’s extensive product catalog, ensuring seamless transition of product details, customer data, and order histories.
•Custom Theme Development: Created a custom Shopify theme that captures the luxurious and radiant essence of the brand, focusing on a clean, responsive design.
•SEO Optimization: Utilized our #1 SEO Migration service to transfer all existing SEO value, optimizing meta tags, headers, and URLs, and implementing 301 redirects to maintain and enhance search engine rankings.
•Advanced Data Mapping: Employed AI-driven data mapping for precise one-to-one matching from the old platform to Shopify.
•App Integration: Configured essential apps to enhance functionality, including shipping settings, payment gateways, and customer review systems.
•Quality Assurance & Testing: Conducted extensive QA testing to ensure a flawless user experience across all devices and browsers.
Shopify was chosen for its robust and scalable platform, providing Million Dollar Tan with the tools needed to manage their products and offer a seamless shopping experience without extensive developer intervention.
Pelican-Powered migrations are unmatched, blending our custom-built software with handcrafted expertise from our in-house team. We proudly offer the #1 SEO Migration service in the industry, ensuring that your online presence maintains its search engine rankings and grows stronger. Our approach combines real project management with advanced software, AI, and traditional agency-style work. This unique mix allows us to implement the best processes, tailored specifically for your business needs. By leveraging the precision of AI, the reliability of our proprietary tools, and the personalized touch of experienced professionals, we deliver the most successful migrations possible.
•Increased Sales: Post-migration, Million Dollar Tan experienced a significant boost in online sales, attributed to improved site speed, enhanced UX, and better product visibility.
•Enhanced SEO Rankings: The SEO enhancements led to higher search engine rankings, driving more organic traffic to the site.
•Improved User Engagement: The new design and features significantly improved user engagement metrics, including longer session durations and lower bounce rates.