Nashville Souvenirs
Nashville Souvenirs, a top retailer of Nashville-themed gifts, teamed up with Pelican Commerce for a comprehensive Shopify migration. We provided custom theme development, SEO migration, customer and order data transfer, and advanced AI-driven data mapping. The result is a high-performing, SEO-optimized online store that enhances user experience and boosts sales.

Nashville Souvenirs

Product Detail

Nashville Souvenirs’ Pelican-Powered Transformation

Client: Nashville Souvenirs


Project Overview:

Nashville Souvenirs, a premier retailer of unique Nashville-themed gifts and memorabilia, sought to modernize their online store. They partnered with Pelican Commerce for a full Shopify migration, aiming to enhance their site’s functionality, user experience, and SEO performance.

Services Provided:

Shopify Migration: Seamlessly migrated Nashville Souvenirs’ extensive product catalog, including product details, customer data, and order histories, ensuring zero downtime.

Custom Theme Development: Designed a custom Shopify theme reflecting the vibrant and eclectic spirit of Nashville, with a focus on responsive design and user-friendly navigation.

SEO Optimization: Implemented our industry-leading SEO Migration service to retain and improve search engine rankings. This included optimizing meta tags, headers, image alt texts, and setting up 301 redirects.

Advanced Data Mapping: Utilized AI-driven data mapping to ensure precise one-to-one matching from the old platform to Shopify.

App Integration: Configured essential apps to enhance site functionality, such as shipping calculators, payment gateways, and inventory management tools.

Quality Assurance & Testing: Conducted thorough QA testing to ensure a flawless user experience across all devices and browsers.

Why Shopify:

Shopify was selected for its robust, scalable platform, which provides Nashville Souvenirs with the tools needed to efficiently manage their product offerings and deliver a seamless shopping experience without relying heavily on developers.

Pelican-Powered Solutions:

Pelican-Powered migrations are unmatched, blending our custom-built software with handcrafted expertise from our in-house team. We offer the #1 SEO Migration service in the industry, ensuring that your online presence maintains its search engine rankings and grows stronger. Our approach combines real project management with advanced software, AI, and traditional agency-style work. This unique mix allows us to implement the best processes, tailored specifically for your business needs. By leveraging the precision of AI, the reliability of our proprietary tools, and the personalized touch of experienced professionals, we deliver the most successful migrations possible.


Boost in Sales: Post-migration, Nashville Souvenirs saw a significant increase in online sales, driven by improved site speed, enhanced user experience, and better product visibility.

Higher SEO Rankings: Our SEO enhancements led to improved search engine rankings, attracting more organic traffic to the site.

Enhanced User Engagement: The new design and features significantly improved user engagement metrics, including longer session durations and reduced bounce rates.

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