If you've recently migrated your website or you're just looking to perform a quality control check of your Shopify website, then run a broken links report. This report will allow you to crawl your entire site and the crawler will check through all links on all pages. This means images, embedded URLs linking to related products or even links in your descriptions linking to other pages or external pages. This will allow you to fix broken 404 links which is great for keeping your Google Rank healthy.
This is also a very important quality control check that we perform during and after our website migrations. We help companies migrate to Shopify and retain their existing SEO Traffic, Rank, and Authority.
Crawling Shopify For Broken Links
Step 1: Open Screaming Frog and enter the URL to the website you want to crawl and click "Start".
Step 2: Once the crawl is complete go to the "Response Codes" tab, then filter to "Client Error (4xx).
Step 3: Highlight the results in the top window that you want to see the broken links for. You can click on one at a time or highlight multiple to export to a spreadsheet.
Step 4: Click on "Inlinks" or "Outlinks" to filter the broken link types. Inlinks are the links on the page that point to other internal pages on the website. Outlinks are the broken links that are pointing to an external link.
The crawler is hopping all of these links to see what the status code is. If the code comes back as 404 (Broken Page) then you will see the links in this list.
If you need help migrating your website and keeping your existing Google Traffic, Rank, and Authority